Flutterwave’s Innovative Partnerships Fuel Growth and Empower African SMEs

Flutterwave, Africa’s premier payments technology company, has made remarkable progress in its mission to revolutionize the continent’s payment landscape and connect African businesses to global opportunities. Through strategic partnerships and innovative solutions, Flutterwave empowers small and medium-sized enterprises (SMEs) and startups, which are the driving force behind Africa’s economic growth.

Flutterwave’s collaboration with has been instrumental in enhancing the customer experience for users of its flagship remittance product, Send AppApp. By integrating’s payment processing expertise, Flutterwave has offered faster, more secure, and seamless money transfers for U.K. and E.U. cardholders sending funds to Africa. This partnership has streamlined the customer journey through customized analysis, recommendations, and intelligent BIN routing, resulting in a frictionless experience for Send App users.

In recognition of its unwavering commitment to innovation, Flutterwave was named Fast Company’s Most Innovative Company for Europe, the Middle East, and Africa in 2024. This accolade underscores the company’s dedication to incorporating innovation across all its operations, from building Africa’s most extensive payment network to developing solutions that simplify payments, currency exchanges, e-commerce, and remittances for global companies, local businesses, and individuals.

To further support the expansion and growth of multinationals across Africa, Flutterwave has developed sophisticated solutions for payouts and collections. These solutions enable global enterprises to collect and disburse funds in multiple currencies while providing the agility to move money around quickly and seize investment opportunities promptly. Flutterwave’s partnership with Microsoft to scale its payment solutions on Azure has also played a crucial role in enhancing the efficiency of its engineering and product development processes.

Flutterwave’s collaborations extend beyond global enterprises, as demonstrated by its partnership with, which enables open banking for its U.K. and E.U. customers and introduces African businesses to millions of international customers. The company has also expanded the reach of its remittance solution, Send AppApp, in Canada and the U.S. while integrating mobile money and cash pickups in selected destinations, allowing Africans to receive remittances through their preferred cash withdrawal method.

In a groundbreaking five-year strategic technology partnership, Microsoft and Flutterwave have united to accelerate payment innovation in Africa and support the growth of SMEs across the continent. By transitioning to Microsoft Azure, Flutterwave aims to process high-volume payments at scale, ensuring its clients a seamless and secure payment experience. This collaboration also enables Flutterwave to scale its product offering to millions of merchants worldwide through Azure OpenAI Service.

Olugbenga ‘GB’ Agboola, Founder and CEO of Flutterwave, expressed his enthusiasm about the partnership with Microsoft, stating, “We’re honored that Microsoft believes in our vision and trusts our capability. I am proud to say we’re not just dreaming of an inclusive digital Africa but creating it.”

As Flutterwave continues to drive sustainable growth and digital financial inclusion in Africa, its partnerships and innovations are poised to empower SMEs and startups by providing them with the tools and services they need to thrive in local and global markets. By focusing on simplifying payments and connecting dreams to opportunities, Flutterwave is laying the foundation for a more resilient and prosperous African economy.